Seoul Attractions Guide
13 Seoul attractions popular with foreign visitors. Hours, admission, directions, and recommended activities at a glance.
- Palace
Gyeongbokgung Palace
Main royal palace of the Joseon Dynasty. Famous for the Royal Guard Changing Ceremony at Gwanghwamun.
- Observatory
N Seoul Tower (Namsan Tower)
Observation tower atop Namsan Mountain. Famous for nighttime city views and "love locks" wall.
- Street / Neighborhood
Myeongdong
Korea's beauty, street food, and shopping epicenter. The most-visited street by foreign tourists.
- Street / Neighborhood
Hongdae
Youth district around Hongik University. Hub for indie music, busking, clubs, and street fashion.
- Tradition / Culture
Bukchon Hanok Village
Traditional hanok residential area between Gyeongbokgung and Changdeokgung palaces. Seoul's traditional architecture preservation district.
- Traditional Market
Gwangjang Market
Seoul's iconic traditional market. Famous for bindaetteok, mayak gimbap, yukhoe, and street food.
- Palace
Changdeokgung Palace
UNESCO World Heritage Site. The Secret Garden (Huwon) is the pinnacle of Korean garden aesthetics.
- Shopping / Complex
Dongdaemun Design Plaza (DDP)
Futuristic architecture by Zaha Hadid. Design exhibitions, late-night shopping, and LED rose garden.
- Street / Neighborhood
Insadong
Traditional craft, antique, and teahouse street. The most accessible traditional culture experience for foreigners.
- Shopping / Complex
Lotte World Adventure
Indoor + outdoor theme park. Magic Castle and Gyro Drop on Magic Island lake are signature.
- Museum / Gallery
National Museum of Korea
Korea's largest museum with artifacts spanning prehistoric to Joseon dynasty. Free admission.
- Museum / Gallery
MMCA Seoul
Korea's contemporary art hub east of Gyeongbokgung. Major exhibitions and on-site cinema.
- Museum / Gallery
Leeum Museum of Art
Samsung's flagship private art museum. Three buildings (Korean classical, contemporary, special exhibitions) designed by Mario Botta, Jean Nouvel, and Rem Koolhaas.